Bangkokians fall in love with the scent of "Doi Tung". Get ready as the Mae Fah Luang Foundation under Royal Patronage, in collaboration with Central Department Store, organizes the "Doi Tung Market at Central Chidlom" event, bringing Doi Tung to Central Chidlom to create an experience for Bangkokians to get closer to Doi Tung more easily. It also aims to please those who missed the "Colors of Doi Tung" festival in Chiang Rai province by replicating the "Doi Tung Market" to showcase and experience the Doi Tung-style market, which offers products and services from the Doi Tung Development Project, Mae Fah Luang District, Chiang Rai Province, such as handicrafts, agricultural products, etc. The event also invites celebrity chef Pa Krua-Kruawal Ka Boonkam from "Khrua Tamnak", who is the head chef who prepares food for Her Royal Highness Princess Srinagarindra, to cook delicious menus for you to try, along with a sip of Doi Tung coffee at The Event Hall, 3rd floor, Central Chidlom Department Store, from February 23 to March 4, 2018.

M.L. Dispanadda Diskul, Executive Director of the Mae Fah Luang Foundation under Royal Patronage, and Sirikhet Chirakiti, Co-President of Central Department Store Co., Ltd., revealed the reason for co-organizing this event: "In the past, many Thai and foreign tourists have been interested in traveling north to experience experiential tourism through various activities at the "Colors of Doi Tung" festival at the Doi Tung Development Project in Mae Fah Luang District, Chiang Rai Province, which has been held continuously. Last year, it was held from December 2017 to the end of January 2018. Many people said they were impressed. Therefore, the foundation has collaborated with Central Department Store to bring the entire atmosphere, food, and products to the heart of Bangkok. Everyone who comes to the event will have a special experience and be inspired to visit the Colors of Doi Tung festival in the future. Throughout the past, Central Department Store has been committed to selecting products and providing special experiences for special customers. This event is another special occasion to deliver experiences and happiness to people in Bangkok and tourists who have not had the opportunity to experience it. Therefore, we have recreated the atmosphere and brought the Doi Tung market to Central Chidlom, allowing visitors to enjoy the atmosphere, taste rare food, and purchase special products, along with many interesting activities. The event will be held from February 23 to March 4. We believe that everyone who comes to the event will be amazed, happy, and impressed."

The event featured an exhibition commemorating the benevolence of Her Majesty Queen Sirikit and His Majesty King Bhumibol Adulyadej. The Mae Fah Luang Foundation displayed photographs of both monarchs, many of which had never been exhibited before. These photographs reflected the deep bond between the royal couple and showcased their dedication to the development of Doi Tung. Their goal was to empower local communities to achieve self-sufficiency, generate income, and coexist sustainably with the forest.

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In addition, Aunt Klua-Kruawal Ka Boonkam, the head chef of "Khrua Tamnak", who oversees and creates menus at "Khrua Tamnak", traveled to join this event. She brought with her a selection of signature dishes, including chili paste menus. During the time when Her Royal Highness Princess Srinagarindra resided at Doi Tung Palace, she enjoyed the chili paste and vegetables from the Doi Tung Development Project, as well as tribal food, especially spicy dishes. The person who was in charge of preparing food for Her Royal Highness at that time was "Aunt Klua". Therefore, "Khrua Tamnak" has a recipe for royal cuisine that perfectly blends with local ingredients.

Culinary Delights of Doi Tung: A Gastronomic Journey through the Royal Kitchen

Nestled amidst the picturesque landscapes of Doi Tung, the "Khrua Tamnak" (Royal Kitchen) offers a unique culinary experience, showcasing the rich flavors and traditions of Northern Thai cuisine. Among the must-try dishes are the signature dips, each boasting a distinct character and reflecting the culinary heritage of the Lanna people.

Watercress Dip (Nam Prik Sa-pa): This staple of Lanna cuisine tantalizes the taste buds with its vibrant green hue and refreshing aroma. Freshly harvested watercress is meticulously pounded in a stone mortar, blending seamlessly with aromatic spices and herbs to create a symphony of flavors.

Tomato Dip (Nam Prik Ong): The secret to this delectable dip lies in the selection of ripe tomatoes, bursting with a sweet and tangy flavor. The addition of roasted pork, infused with the warmth of curry paste, adds a savory depth, while the fragrant aroma of fermented soybean paste (tua nao) adds a unique twist.

Crispy Fish Dip (Nam Prik Pla La-chong): This intricate dish demands meticulous preparation. Dried shrimp and fish are meticulously fried to a golden crisp, then finely ground, preserving their textural integrity. Each bite offers an explosion of flavors and textures, a testament to the culinary artistry of the Royal Kitchen.

Shiitake Mushroom Dip (Nam Prik Hed Hom): This earthy delight features finely chopped shiitake mushrooms, pan-fried to a golden perfection. The mushrooms are then meticulously drained of excess oil, ensuring a crisp texture. The subsequent roasting with a blend of spices infuses the dip with a unique and unforgettable flavor profile.

These signature dips, along with the countless other culinary treasures of the Royal Kitchen, offer a glimpse into the rich culinary heritage of Northern Thailand. Each bite is a testament to the dedication and artistry of the chefs, preserving the essence of Lanna cuisine for generations to come.

Hang Lay Curry stands out with its unique flavor. It uses pork belly marinated in a homemade curry paste for a tender and flavorful experience. The curry paste is infused into the meat before cooking, resulting in a fragrant and aromatic dish. The curry is simmered over low heat, creating a slightly sour taste that perfectly complements the three-flavored garlic. Sai Oua, a Northern Thai sausage, boasts the authentic aroma of herbs and spices. Its bold flavor is sure to satisfy. Khao Soi Gai, a signature dish of Krua Tumnak, is a Northern-style noodle soup. The rich broth is made with coconut milk and curry paste, topped with crispy golden yellow egg noodles and tender chicken. Doi Ngop Mushroom, a deep-fried mushroom, offers a sweet, savory, and crunchy taste. It is perfect as a snack or served with hot steamed rice.

A coffee corner is available for everyone to enjoy, including Doi Tung coffee. There is also a selection of Doi Tung macadamia coffee for you to choose from and taste.

A wide variety of agricultural products are available for purchase, including Paphiopedilum orchids, Phalaenopsis orchids, potted flowering and ornamental plants, fresh vegetables from the Doi Tung Vegetable Garden, and ready-to-eat herbs and vegetables in Doi Tung coffee cups. The cups are biodegradable and decompose within a month. Visitors can also admire rare species of ancient roses.

Handicrafts, including hand-woven clothes, scarves, and the special Nature-to-Wear collection, featuring naturally dyed hand-woven fabrics and hemp hand-woven fabrics, bring you closer to nature every day. These products utilize local and natural materials, including leftover materials from the production process, such as red clay, tea oil, banana peel, macadamia charcoal, coffee grounds, lac, indigo, sappanwood, etc., to create natural dyes. The dyeing, washing, and drying processes result in unique variations in color for each piece, showcasing the charm of natural dyes. The more you use naturally dyed woven fabrics, the softer they become. Additionally, a wide selection of ceramic works, pillows, and souvenirs are available for purchase.

The event will feature a variety of engaging activities, including a Hands of Doi Tung workshop where participants can decorate Sa paper with colored threads and dried flowers from the Mae Fah Luang Garden. There will also be a fabric painting workshop featuring tribal patterns, as well as a talk and tips session with experts from the Doi Tung agricultural team on caring for cold-climate plants in Bangkok. Additionally, attendees can join a conversation with Chef Klua-Kruawal Ka Boonkam, the chef of "Krua Tamnak," who will reveal the secrets of Yum Phulae, a renowned dish at Krua Tamnak that is a must-try for visitors. The event promises a unique and enriching experience for all.

This event also offers special promotions for a satisfying, delicious, and enjoyable experience from Doi Tung. Receive special promotions when you collect receipts from purchases at the "Kad Doi Tung" event on the same day, totaling 1,500 baht for general customers and 1,300 baht for special customers (DoiTung members, customers who participate in the DoiTung Club page activities, The 1 Card members, and those who present the public relations coupon at the event). Receive a ceramic mug and a 20% discount coupon to purchase Doi Tung handicraft products at regular prices (Note: The coupon can only be used at the event until the end of the event on March 4, 2018).

Don't miss the delightful atmosphere of "Kad Doitung at Central Chidlom", where you can enjoy shopping, eating, and sightseeing. The event will be held at The Event Hall, 3rd floor, Central Chidlom from February 23rd to March 4th, 2018, from 10:00 AM to 10:00 PM.

For further information, please visit: www.maefahluang.org
www.doitung.org www.facebook.com/DoiTungClub and www.facebook.com/CentralDepartmentStore

Photo credit: Mae Fah Luang Foundation under Royal Patronage

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